In today’s fast-evolving business landscape, the phrase “Digital First Strategy” has become more than just a buzzword — it’s a mindset that forward-thinking organisations are adopting to thrive in a digital world. Whether you’re a small local business or a larger enterprise, the shift towards digital-first thinking can unlock new opportunities, enhance customer experiences, and […]
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What are the considerations? Many companies large and small have decided to seriously look at outsourcing web design and their digital marketing activities. Real benefits can be achieved if you get your digital website design and marketing fulfilled externally. Trying to keep up with all the latest changes is a full time job but buying […]
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Does your business feature on Google Maps? Google My Business You need your customers to be able to find your physical location, address and opening times etc; You have better search coverage using maps and location i.e. with sat nav; It allows you to communicate your ‘key’ information directly to your customers; You can improve […]
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Have you set up your email signature file? It is surprising how many emails are received with no signature file as part of the email structure. These are easy to set up on systems like Microsoft Outlook and are then added to every email you send out. This keeps your branding consistent and saves so […]
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Top benefits of having a website… A website is the hub of your information; You are 100% responsible for the content; It allows you to communicate your ‘key’ message directly to your customers; You are expected to have a website so customers will search for it; You control the content; It supports your brand; It […]
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What is your customer searching for? Is it your service or product information? A solution to their problem? A promotional deal or discount? Is it the time you are closing tonight? The location of where you are based? Your aftercare service information? Your terms and conditions? Have you anticipated all they may be looking for […]
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