Your target market is out there… somewhere… When it comes to social media, many businesses get caught up in likes, shares, and comments. While these are encouraging signals, the real power of social media lies in reach – the ability to consistently get your business in front of the right people. Without reach, your content […]
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A game changer This guide has recently been updated In this updated guide, we’ll explore: Why blogging is important for your business How blogs connect to your social media strategy How to showcase your expertise and build authority How blogs drive traffic, enquiries, and sales Our top tips for creating blog content that works If […]
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Google Maps in 2025: A Local Business Powerhouse You Can’t Ignore Google Maps isn’t just a handy tool for directions If you run a local business in Scotland, Google Maps isn’t just a handy tool for directions — it’s one of the most powerful ways to get more customers, build trust, and stand out in […]
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Why Your Website Needs a Blog In today’s fast-moving digital world, having a website is no longer enough to make your business stand out. Customers want more than just information about what you sell – they want to see your expertise, your personality, and your ability to solve their problems. One of the most effective […]
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What is your customer searching for? Is it your service or product information? A solution to their problem? A promotional deal or discount? Is it the time you are closing tonight? The location of where you are based? Your aftercare service information? Your terms and conditions? Have you anticipated all they may be looking for […]
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Have you set up your email signature file? It is surprising how many emails are received with no signature file as part of the email structure. These are easy to set up on systems like Microsoft Outlook and are then added to every email you send out. This keeps your branding consistent and saves so […]
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